Awhile back I wrote about Club Pengiun, a kid-friendly social network, for the “Her Kids” blog published on delawareonline.com. Having a place for fun chats and games that parents can trust is something that is long overdue. So, I quickly wrote up about some of their features like how kids can pretend to be penguins and decorate digital igloos.
On Wednesday, Disney bought Club Penguin.
Clearly I am not the only one who was impressed with this site, because Disney is paying $350 million, and is willing to double that if Club Penguin hits earnings goals in 2008 and 2009.
We shall see how this goes up against Neopets which was really big with children about five or six years ago. Personally, I am all for being a pretend penguin! =o)