Southern Avenue Teams with Jason Mraz For New Song
The Memphis-based soul powerhouse Southern Avenue are thrilled to share “Move Into The Light,” a high-energy, horn-filled song co-written with multi-GRAMMY® winning pop-sensation Jason Mraz and Platinum-selling producer Michael Goldwasser (Easy Star All-Stars). “Move Into The Light” is the second song to be released from the band’s forthcoming album BE THE LOVE YOU WANT. The song premiered earlier this week exclusively via American Songwriter who called the song “earth-shifting” and an “infectious toe-tapper.”
Sometimes I fall out
From high branches
Took my chances
And no one’s there to pick me up
Or pour some laughter in my cup
I open up my mind and become the hero
Let the vibe flow, I remember how the song goes
And I fake it til I make it and
I move into the light…
The third studio album from Southern Avenue, Be the Love You Want, was produced by multi-GRAMMY® winner, Steve Berlin (Los Lobos, Deer Tick, Susan Tedeschi, Jackie Greene), and co-produced by Ori Naftaly, and arrives on August 27, 2021 via Renew Records/BMG.
Be the Love You Want sees Southern Avenue pushing themselves towards bold new ideas of what it means to be a blues band in the modern world, bending and reshaping their musical heritage with electrifying performance, vivid production, and a remarkably clear vision. Operating from their distinctively international vantage point, Southern Avenue has produced a wide-ranging collection of original music – predominantly co-written by Israeli-born guitarist Ori Naftaly and powerhouse lead vocalist Tierinii Jackson – that links them to their home city’s glorious past while at the same time, demonstrates their ambitious intent to evolve Memphis music to contemporary effect. With Be the Love You Want, Southern Avenue continues driving the Southern soul legacy into the 21st century, preserving its glory and tradition while striving towards something diverse, universal, and altogether their own.
